In a rapidly evolving customer communications landscape, data analytics and Artificial Intelligence (AI) are becoming powerful tools for reducing customer churn and improving experience. By turning insights into proactive, personalised communications, Zipform Digital enables organisations to build stronger relationships, increase retention and deliver long-term value through smarter customer engagement.
Dr Charles Weiss has been a key member of Zipform Digital’s software development team for over two years. With a PhD in Physics and a passion for problem-solving, Charles works on core automation technologies powering email, SMS and print communications. We spoke with him about this fast-growing and fascinating field.
With decades of experience in customer communications across energy, banking and insurance, Tim Holroyd brings deep industry knowledge and a calm, solutions-focused approach. In this article, Tim shares his recipe for success and what drew him to Zipform Digital’s Perth-based, client-driven and flexible working environment.
As digital channels become more crowded, direct mail is making a strategic comeback in 2024. Smarter targeting, personalised creative and better data integration are transforming physical mail into a powerful engagement tool. This article explores the key direct mail trends reshaping customer communications and driving stronger connections this year.
With more than a decade of experience at Zipform Digital, Richard Jose was a natural choice to step into the business-critical role of Product Owner for digital solutions. Working closely with teams across Australia, he helps drive innovative operating models that are shaping the future of customer communications management and delivering stronger digital business outcomes.
In this article, Richard Vaughan from Zipform Digital explains what it means to have the right customer communications partner on board for energy retailers in what is an extraordinarily highly regulated industry.
Leadership today goes beyond financial results, demanding accountability, trust and the ability to lead diverse, distributed teams. In this interview, Zipform Digital leaders Richard Vaughan and Andrea Candy share their leadership styles, mentoring approach and insights from more than 30 years guiding the business through industry change and digital transformation.
Andrea Candy is one of the most respected marketing professionals in Western Australia – with a name that is synonymous with print and digital communications solutions. Presently the Head of Growth & Customer Relationships at Zipform Digital, in a recent interview we found out more about her career path, industry advocacy and love of home renovations.
Multi-channel marketing now extends far beyond traditional media, with channels like SMS, email, social media, short-form video and influencers sitting alongside TV and radio. Drawing on insights from millions of customer communications sent each month, Zipform Digital explores the state of multi-channel marketing in Australia and what marketers can expect in 2023.
Alexis Williams is a positive and inspiring leader who brings a unique perspective to her role as Customer Service Manager at Zipform Digital. After transitioning from a career as a Primary School teacher seven years ago, she now leads strong client relationships and teams built on resilience and positivity. We sat down with Alexis to learn more.